The image of many companies today starts at the front desk or on the telephone. This is the first exposure your client or customers have of your company. Many will agree on the importance of customer service as this continues to be an area that is often neglected by employers.
Is It Too Late To Improve Customer Service?
The short answer is “no”. When you answer the phone or greet a client you are sending a message. Personal behavior traits can be changed or improved with professional training and coaching. As a business owner or manager you have to realize that with proper training comes measurable results. You have to make customer service a priority in how you conduct business.
Your employees will quickly realize the positive effects super customer service has on the employee and how it makes them feel about their job and responsibilities. A smile and pleasant personality can be detected over the phone.
Treat Your Customers With Respect
It is extremely important that you treat your customers with dignity and respect. This is an opportunity to help a client or an opportunity to retain a customer. As a manager or business owner you know what when you effectively address the concerns of your clients or customers this represents an opportunity for you to further develop your business relationship with them.
Customer Service Impacts Your Bottom Line
People will respect what you inspect. In this case; company’s like Amazon and Southwest Airlines make customer service a priority with their customers and stress it with their employees. Listening to your customers and letting them know that you are here to help them is extremely important. After all, we need them more than they need us.
Finally, we’ve all heard that it can take a lifetime to develop a stellar reputation but only a second to lose it. Be sure to make customer service a priority in how you conduct business….it is the right thing to do.